Will Maran Family Dispute Affect Allu Arjun- Atlee Rs 1000 cr Project ?

No, the ongoing dispute within the Maran family, specifically between Kalanithi Maran and his sister-in-law, is unlikely to directly affect the Allu Arjun-Atlee project. While Kalanithi Maran's Sun Pictures is producing the film, the project is primarily driven by the creative vision of Atlee and Allu Arjun, and the financial backing of Sun Pictures. The dispute is more of a family matter and shouldn't impact the film's production or release. 

Here's why: 

• Separate Entities:

  Sun Pictures, as a production house, is a separate entity from the personal lives of the Maran family members.
• Focus on the Project:

  Both Atlee and Allu Arjun are focused on delivering a high-quality film, and the project is in a crucial stage of pre-production with significant investments already.
• Producer's Responsibility:

  Kalanithi Maran, as the producer, is responsible for the financial and logistical aspects of the film, and his involvement is likely to continue regardless of the family situation.
• No Indication of Interference:

  There's no indication that the family dispute will directly interfere with the film's production, casting, or release.

In conclusion, while the Maran family dispute is a sensitive issue, it's not expected to impact the Allu Arjun-Atlee project, which is progressing as planned with the support of Sun Pictures. 

After extensive pre-production work, the team of Allu Arjun and director Atlee's next ,AA22XA6, have commenced shooting for the film in Mumbai, recently. The shoot is presently progressing briskly and in a demanding stretch; the schedule is expected to continue till the end of the month reports FilmFare.com.

LA team to monitor action sequences!
Director Atlee and his team have planned to shoot intense action sequences on Allu Arjun in the schedule. In fact, large-scale stunts, histrionic moments, and emotionally intense scenes are part of the schedule. A special team had flown in from Los Angeles to monitor the action sequences. The team that was also part of the previsualization would later enhance the emotional quotient and visual experience of the action sequences in VFX.

A source informs, “The film deals with catastrophic events, giving film lovers an adrenaline rush they crave for. Most of the action sequences are being shot in a studio to facilitate VFX Scenes include motion-captured animation, surprised encounters, dynamic runs, jumps, climbs and falls thereby turning the content into stunning cinematic reality.” AI-driven VFX, histrionics, real-time rendering and virtual production in Allu Arjun-Atlee’s film are set to unveil a new dimension of filmmaking on Indian silver screens. VFX will be the cornerstone of Atlee's cinematic storytelling.

 Shares of Sun TV Network Ltd declined on Friday following an alleged feud between the Maran brothers over the media company's shareholding. The stock tanked 5.21 per cent to hit a day low of Rs 581.55.

DMK MP Dayanidhi Maran has reportedly served a legal notice to his elder brother, Kalanithi Maran — Chairman and Managing Director of Sun TV Network — accusing him of fraudulently taking control of the group after the death of their father, Murasoli Maran, in 2003.

Atlee gives Deepika great Intro in Allu Arjun film

 

Deepika Padukone joins Allu Arjun-Atlee alliance in 'Sun Pictures - Icon Star'

Sun Pictures - Bollywood star Deepika Padukone joins Allu Arjun-Atlee's #AA22xA6

Sun Pictures - The film team has officially announced new information regarding the film #AA22xA6, which stars 'Icon Star' Allu Arjun and director Atlee.

Famous producer Kalanithi Maran, who has produced films that have joined the Indian box office club of Rs 100 crore... Rs 200 crore... Rs 500 crore, is producing this film on a huge budget for the first time as a pan-world film on behalf of the successful production company Sun Pictures. Director Atlee, who started his journey as a successful director in the Tamil film industry and made his mark in Indian cinema with the film 'Jawaan', is directing #AA22xA6, in which 'Icon Star' Allu Arjun, who has created a new historical record in the global collection of Indian cinema, plays the role of an action hero. Deepika Padukone, who has made her mark in the Bollywood and Hollywood film industries and is shining as a unique star actress, is joining the film.


The official announcement of the film #AA22xA6, which is being prepared in a grand manner that the international film industry will look back on, has caused a stir in the Indian film industry to an extent that no one expected. And the fans are eagerly waiting for new information about the film. In this case, the news that Bollywood and Hollywood famous actress Deepika Padukone has joined the film has excited the fans and has also raised the expectations about the film.

The magnetic screen presence of 'Icon Star' Allu Arjun - director Atlee, an international symbol of grandeur - and Sun Pictures, a production house that has earned a reputation as a unique company by delivering consecutive hits - are joined by Deepika Padukone, who has captivated the audience with her talented performance and charming looks. This film has thus captured the attention of international film fans.

The film has already started providing its full contribution to the international VFX team. At this juncture, Bollywood's leading star actress Deepika Padukone has also joined the team to further increase the expectations of the fans. This new information released by the film crew has increased the interest of the fans. Also, since the film crew has announced that updates about the film will be released regularly from now on, the fans are starting to float in a flood of boundless joy.

https://www.youtube.com/watch?v=jlmT4apm1oI

Kantara 2 hit by crew member death / Atlee - Allu Arjun to have Bollywood STAR

 Kantara 2 unit faced a third mishap with a unit hand from Kerala being swept away in the river. His body was later recovered by the police team. Though the film unit has yet to report this reports say that On May 6, a 33-year-old junior artiste, MF Kapil from Kerala, drowned in the Souparnika River near Kollur during a break in filming. The incident took place around 3:45 pm while the crew was on lunch. Kapil had gone for a swim but got caught in a strong current and was swept away. Rescue teams from the fire department and local authorities searched the area and recovered his body later that evening.

Kapil was from Moosarithara, Vaikom in Kerala. His body was sent to the Kundapura Government Hospital. A police case has been registered, and investigations are ongoing. The film’s production team has not yet released an official statement. This is not the first issue the production has faced. Last November, a minibus carrying 20 junior artistes overturned in Mudoor, Jadkal, leaving several injured. Earlier, a costly film set was damaged due to unexpected heavy rains and storms.

In January, the crew faced criticism and legal trouble after reportedly assaulting villagers who questioned their use of explosives in a forest area. The forest department also began investigating the team for disturbing the local habitat in Sakleshpur without proper clearance. People on social media believe that this most awaited sequel might be jinxed.

While the filming of Kantara 2 is still in progress, post-production work has already commenced!

The sequel is expected to be a grander spectacle than its predecessor, introducing prequel and mythological elements into the storyline.

The film's high-budget visual effects require significant time investment in VFX, which explains the planned Summer 2025 release date.

"The team is not compromising on post-production and visual effects at all," sources added.

Atlee is hunting for a Bollywood STAR for the Allu Arjun film . Yes, Atlee is back to the dual hero formula that he has in mind and got dropped as no hero was willing to come on board with Salman Khan. At that time Atlee wanted a South Star with Salman and the price that South biggies were asking was too heavy. In fact the risk factor of recovering the investment was very risky. Now it is Atlee or Sun Pictures who has the doubt on running on strength of Pushpa franchise is not known , but a Bollywood STAR is become inevitable.

One reason is that whether the Hindi audience will come in huge numbers to see Allu Arjun without the Pushpa tag ?. For something like Rs 500 cr running on salaries, the banking of Pushpa factor to bring in the initial crowds is seen risky. Mrunal Thakur and Jhanvi are on board. Now which Star is going to join ?. So will Salman come on board for this new project. Remember that Atlee’s storyline for Allu Arjun was not what he told to Salman .

Cameraman P C Sreeram `BOLD' tweet on Empuran / Mrunal Thakur for Allu Arjun- Atlee film

 Empuran post 27 censor cuts made voluntarily by Director is now streaming on JioHotstar. The viewership is very dull and the newly censored version to famed cinematographer P C looked like a comedy film. Though in his earlier post he asked Empuran makers to not make any cuts , buckled down when it came to his tweet on Empuran. Within minutes of backlash to his tweet, he deleted it.

PC Sreeram Calls 'L2: Empuraan A Comedy' In The Now Deleted Tweet

PC Sreeram posted "Empuraan on OTT is a comedy.” The comment did not go well with netizens, triggering criticism across social media.

A few weeks ago, cinematographer PC Sreeram urged director-actor Prithviraj Sukumaran not to make edits despite mounting pressure from right-wing groups.

Applauding the director-actor for showing the “truth” in the film, he said, “Truth threatens, thus Empuraan stands tall.

The film landed in controversy for its portrayal of communal violence, which is said to be a recreation of the Gujarat 2002 riots. Terming the depiction ‘anti-Hindu’, several right-wing groups threatened to boycott the film.

Directed by Prithviraj Sukumaran, L2: Empuraan is a political action drama produced by Lyca Productions, Aashirvad Cinemas, and Sree Gokulam Movies, the film is available to stream in Malayalam, Tamil, Telugu and Kannada.

Several users expressed their displeasure, stating that they did not expect such a critical comment from a respected personality like Sreeram. He soon deleted the tweet.

 

Mrunal Thakur ( Sita Ramam) has finished her look test for Allu Arjun- Atlee film. Already Deepika Padukone and Jhanvi Kapoor are in talks and only agreement papers need to be signed. BoxOfficeWorldwide Verdict

Internal trade buzz indicates a possible release in late 2025, perhaps over the festive season, and an extensive campaign across the country.

Given the current high-water mark of Jawan‘s ₹1100+ crore worldwide, trade insiders will be watching this venture closely. If the female cast is quickly locked, as expected, and the film fulfils Atlee’s claim of delivering white-knuckle drama, this could be expected to aim to outdo Jawan.

Also, the movie is a massive shift for Mrunal Thakur, and it could take her into the big league of commercial actresses. Her fan base continues to expand, and this mainstream actioner could prove a key that unlocks a whole new audience for her.

TEST Global hit but average in India / Atlee- Allu Arjun- Sun combo creates record views

 As per the data by Netflix from April 7 to April 13, Test, in its second week, garnered a viewership of 2.5 million on Netflix against 6 million viewing hours and secured the 3rd spot in the globally trending list of top 10 non-English films on Netflix, which is ruled by ‘The Dad Quest’ at number 1 this week.

R Madhavan‘s villain avatar has grabbed attention as the top film, trending at the number 1 spot in the list of top 10 films of the week in four countries! While this list does not include India, the film is definitely the top film in Bangladesh, Sri Lanka, Qatar, and UAE. Apart from this, the film has found one of the top 10 spots in Bahrain, India, Kuwait, Maldives, Oman, Pakistan, Singapore, Mauritius, and Nigeria.

R Madhavan, Nayanthara, and Siddharth’s impressive game on Netflix is slowly picking pace in viewership charts! In two weeks, Test garnered a viewership of 5.2 million views, making it one of the most viewed Indian films on Netflix, as per the initial data. It would be interesting to see if it witnesses a jump next week as well!

he Allu Arjun-Atlee-Sun Pictures alliance has exceeded expectations!!

Announcement video of the record-breaking film #AA22xA6!!


The official announcement video of the #AA22xA6 film, starring 'Icon Star' Allu Arjun - Director Atlee - Sun Pictures, has been released and is setting a record with millions of views. This has created huge expectations for the film among the Indian fans who go to the theaters and celebrate cinema.

Allu Arjun - Atlee - Sun Pictures, who have been continuously recording huge historical successes in the Indian film industry, have come together for the film #AA22xA6. Their collaboration has been received very well not only by the Indian but also international cinema fans and the fans are eagerly waiting to know the update about the film.

'Icon Star' Allu Arjun's captivating screen appearance - a permanent symbol of greatness Sun Pictures - Double Hattrick creator Atlee has come together with unique achievements to make #AA22xA6 ready with international standard VFX technology. Not only the Tamil film industry but the entire Indian film industry is eagerly waiting to see this success.

Fans from all walks of life - Allu Arjun's fans - Atlee's fans - Sun Pictures' international-class fans - commercial film fans - action film fans - are eagerly waiting for the film. Realizing this, the film team will also continue to release updates about the film.

Sun Pictures pays Rs 100 crores to Atlee !!! / Prithviraj in Mumbai for Meghana Gulzar film / R K Swamy sweeps awards

 Atlee is the First South Indian Director to take a Rs 100 crore salary for a South Indian Film. Sources in the newly launched Allu Arjun- Atlee film reveal. 

Atlee’s salary for the film with Allu Arjun

If a source close to the development is to be believed, Atlee is taking home a salary of 100 crores for his movie with Allu Arjun. He reportedly took home a sum of 30 crores for Jawan with Shah Rukh Khan. This means he has witnessed an impressive 233% hike in his remuneration.

Allu Arjun salary for AA22 X A6

It was previously revealed that Allu Arjun charges 175 crores as a base salary for AA 22 X A6. Furthermore, he has struck a backend deal for a 15% stake in profits.

If the film turns out to be a success, Allu Arjun could earn way more than the 300 crores he minted for Pushpa 2.

Kareena Kapoor and Prithviraj Sukumaran recently grabbed attention after they were spotted together in Mumbai. Fans quickly linked their appearance to Daayra, Meghna Gulzar’s upcoming project that has been in the buzz since last year. Produced by

@JungleePictures , this gripping thriller drama is inspired by the 2019 Hyderabad rape case.

According to the report, Meghna Gulzar’s next film draws inspiration from real events surrounding the 2019 Hyderabad rape and murder case. The incident involved four men accused of raping a 26-year-old veterinary doctor near Hyderabad in November 2019, who were subsequently arrested and later shot dead by the Hyderabad police during a supposed reconstruction of the crime scene. In 2022, the Supreme Court determined that the encounter had been staged. According to a report by Pinkvilla, her upcoming project will focus on the 2019 Hyderabad rape and murder case, featuring Kareena Kapoor and Ayushmann Khurrana in lead roles. Later Pritiviraj replace Khurana as his dates were not available. Raed; https://southfilmy.blogspot.com/2024/11/prithviraj-replaces-ayushmann-

Meghna Gulzar is renowned for her penchant for crafting films based on real-life events. Her recent directorial ventures include ‘Talvar’ (2015), featuring Irrfan Khan, which was based on the 2008 Noida double murder case and adapted from Avirook Sen’s book ‘Aarushi’. Her 2018 blockbuster ‘Raazi’, starring Alia Bhatt, was adapted from Harinder Singh Sikka’s biography ‘Calling Sehmat’. In 2020, she directed ‘Chhapaak’, starring Deepika Padukone, a biopic on acid attack survivor Laxmi Agarwal. Last year, she helmed ‘Sam Bahadur’, starring Vicky Kaushal as former Field Marshal Sam Manekshaw.

Chennai based  R K SWAMY emerged as the undisputed leader at the 15th edition of the IAA Olive Crown Awards, making a clean sweep across categories and clinching the prestigious title of “Green Agency of the Year.” Hosted by the International Advertising Association (IAA), the Olive Crown Awards honor excellence in sustainable and socially responsible communication.

This milestone edition celebrated impactful creativity that champions the environment, with R K SWAMY taking center stage for its innovative and purpose-led campaigns.

Sangeetha N, CEO and National Creative Director of R K SWAMY, commented on the win, “We at R K SWAMY feel proud to be recognised for the creative work done supporting our clients’ initiatives in environmental protection & care. This appreciation motivates our teams to continue their good work and strive for even higher creative excellence.”

Sivakarthikeyan to join Atlee- Allu Arjun / Vijay Devarakonda to replace Nagarjuna in BB Telugu

Following Salman Khan taking to social media slamming Atlee for keeping their idol waiting and then moving to Allu Arjun, a report says that Rajinikanth will give dates only in 2026 for Atlee and Salman film and so Atlee met the latter and apologized for the delay reports Bollywood Hungama. Atlee met Salman a couple of days back and explained the plight. “He explained all the issues to Salman Khan and the superstar was more than okay to wait for a year and team up with Atlee in 2026. He understood that the budgets warrant presence of another superstar and respected Atlee’s decision to make another film before moving on to a project with him. Atlee apologised to Salman for keeping his dates blocked for a year and has promised to return in 2026.” The meeting went off smooth and both Salman and Atlee parted ways on a positive note with a hug. “Salman wished Atlee all the luck for his next with Allu Arjun and also confessed to be a big fan of the work done by the Pushpa star. He also told Atlee to not be apologetic as films getting delayed is the nature of industry.” According to reports from 123Telugu, popular Tamil star Sivakarthikeyan is being considered for this crucial role. He is currently shooting for Parasakthi under Sudha Kongara’s direction. The actor has reportedly requested the director to finish all his portions by May, as he has two other major projects lined up. Sudha Kongara has adjusted the filming schedule accordingly.

As per a report by Siasat, the makers of Bigg Boss Telugu are exploring options to revamp the show with a younger hero and talks are with Vijay Devarakonda. Bigg Boss Telugu Season 9 is also changing how contestants are selected. In the past, the show included common people along with celebrities. This time, only well-known stars will be part of the show.

Atlee's Jawaan at the Hollywood Awards - SRK on Dunki Look - Rocking Star Yash, Geetu Mohandas film confirmed

 Bollywood King Shah Rukh Khan and director Atlee's Jawan, which has created many new records in the history of Indian film industry, is currently shortlisted for the Hollywood Creative Alliance Award. With this, director Atlee has made a record as a Tamil director who has entered Hollywood.

Atlee is the director who gave a new shape to commercial films in Tamil cinema and turned leading stars into blockbuster heroes. Director Atlee made India look back with "Jawaan", which created a historical record in Tamil cinema collections and then starred Bollywood king Shah Rukh Khan. Atlee, who started his journey in the film world with the blockbuster success of Raja Rani, reached the peak with films such as Theri, Mersal and Bigil, and now with 'Jawan' he has made a record as the first Tamil director to feature in Hollywood.

Directed by Atlee and presented by Red Chillies Entertainment, King Khan Shah Rukh Khan starrer 'Jawaan' became a blockbuster hit in all leading languages ​​of India. The film received 3.5 crore audience in theaters in India and grossed Rs 1080 crore, making it the first film in India.

This film, which has created many new historical achievements, has been shortlisted for the Hollywood Creative Alliance Award for the best films in the world, which is presented annually in Hollywood. Fans are excitedly celebrating the fact that a Tamil artist's work has been ranked among the world's best. They are also appreciating director Atlee.

Dunki Drop 4 arrived with a plethora of emotions that touched the hearts of millions. The trailer showcased the cast of the film portrayed by extremely talented Boman Irani, Taapsee Pannu, Vicky Kaushal, Vikram Kochhar, and Anil Grover, along with Shah Rukh Khan. While every character is interesting and has a story of its own, Shah Rukh Khan has made a comeback in his soft and charming avatar. This is indeed a big reason for the fans to watch out in Dunki and the evidence of the same was witnessed in a recent #AskSrk session when a fan asked about the key to his character to SRK.

A journey of transformation

When a fan asked, "#AskSRK Dunki looks like having SRK from every decade since you’re working. How tough was the transformation? or VFX was used? Also, plans for 2024?"

SRK replied, "One has to work on physical attributes to play different ages…prosthetics and vfx and whole lot of team members have to work very hard to try and get it right. Months of work. #DunkiTrailer"

Keys to SRK character in Dunki

A fan asked, "When our sweetest Raju nd Abhijat sir came to u with this role for #Dunki nd u started your preparation by giving each shot in 25 different ways.. what did u feel was the key to this character Shah Rukh Bhai? Love u. #..."

While replying to the fan, SRK wrote -"Goodness. Honesty. Loyalty. Patriotism. #Dunkitrailer"

Dunki features an ensemble cast, with colorful characters portrayed by exceptionally talented actors Boman Irani, Taapsee Pannu, Vicky Kaushal, Vikram Kochhar, and Anil Grover, along with Shah Rukh Khan. A JIO Studios, Red Chillies Entertainment, and Rajkumar Hirani Films presentation, produced by Rajkumar Hirani and Gauri Khan Written by Abhijat Joshi, Rajkumar Hirani, and Kanika Dhillon, Dunki is slated to release on December 2023.

Geetu Mohandas well known for her performance in movies like ‘Thenkaspattanam‘, ‘Life Is Beautiful‘, ‘Rappakal‘ etc later moved on to direct few acclaimed movies winning awards in different occasions. Her latest Hindi movie ‘Liars Dice‘ became India’s officially entry to the Oscars tin 2015  (Best Foreign Language Film for the 87th Academy Awards). She is now one of the few Malayalis who has made it to the Oscars and few others in the previous years were ‘Resul Pookkutti’ for ‘Slumdog Millionaire’. Mohanlal starrer ’Guru‘ and Salim Kumar starrer ’Adaminte Makan Abu’ are only Malayalam movies which nominated as India’s Official entry to Oscar .  Now she is all set to direct Rocking Str Yash of KGF series and an official announcement has been made. We had reported this teaming up on April 16 th this year. See link : https://southfilmy.blogspot.com/2023/04/yash-rocky-bhai-next-with-geethu.html

The video which reveals the title Toxic - A Fairy Tale for Grown-ups, also drops a massive surprise for the audience with the promise of intoxicating them, and the date of release.

https://youtu.be/6bg5tM2jmUU?si=u_Al2aalVhT6lp1F

Film’s producer Mr Venkat K Narayana says, “We are delighted to collaborate with Rocking Star Yash for our most ambitious project till date. It took time because Yash and Geetu have left no stone unturned in something dynamic with a strong narrative and massy action . I can’t wait for the world to witness this spectacular and mammoth film we are making.”

Sharing her thoughts about the film, Geetu Mohandas said,”I’ve always experimented with my style of narratives . Although Liars dice and Moothon were received well internationally, I’ve always craved to find my own audience in my country . This project stemmed from that thought. This film is an amalgamation of two opposite worlds and aesthetics in story telling coming together and  I found Yash . Who is one of the most brilliant minds I have come across and I’m excited for our team to begin this magical journey.``

Rocking Star Yash’s Toxic - A Fairy Tale for Grown-ups, written and directed by Geetu Mohandas, will be co-produced by KVN Productions and Monster Mind creations. The film will be released worldwide on 10th April, 2025.