Actress Sruthihaasan has teamed up with Pulp to launch a new skincare product called PXS Line. Entrepreneurs Gautam Uppaluri and Deepti Alapathy are raising awareness about skin care under the name Pulp X Sruthi. They have come up with an innovative way to grab eyeballs throughout their ‘What do you give an F about’ campaign. The ‘F’ is derived from Vitamin F, a major component in all their products. The underlying message is that one shouldn’t just give an F about skincare but also the notion that one’s being matters more than anything and everyone.
Speaking further, they said, “Our collaboration with actress Sruthihaasan for the Pulp X Sruthi series continues. There is a simple goal behind this. What are they skin care? And that it is to make products for skin care with traditional standards. Our products = it's not about how bright your skin is. It’s not about how far you love a celebrity. It’s about how far you can trust yourself on your real skin. Our collaboration with actress Sruthihaasan is a tribute we pay to those who are unusual and self-confident at all times.
e always want to celebrate what people know about skin and their reliability. Actress Sruthihaasan is a style icon, rockstar, feminist and self-confident person who has diversified and acted contrary to many expectations from the very beginning. For those who find it very different to fit in with others in the eyes of the community, he is always an inspirational role model. He is also a symbol of those who act fearlessly and courageously.Our Pulp Company has signed a Memorandum of Understanding (MoU) with Sruthi Hasan for our progressive thinking and unique identity in the field of skin care. This agreement is as unique as the vibration of the unique geological frequency of gothic that occurs beneath our lands.
Pulp X Sruthi has introduced five products in the market, namely three serums, one toner and one facial mist. We have added 'Vitamin F' to all our products. The highlight of our products is that we have developed an advertising strategy that promotes and raises awareness by asking the question, 'What are you paying for?' We are working tirelessly to spread such style. Actress Sruthihaasan is a skin care enthusiast who has worked extensively with us in creating this advertising strategy. This will make it easier for everyone to realize the quality of our product.
Our joint venture has been in operation for the past one year. We share the joyous experience of the epidemic period, of improving our products and finalizing and releasing them. We think it will reach the fans. ''
Speaking on the occasion, actress Sruthihaasan said, “Who am I through my collaboration with Pulp? What do I want? What do I believe? Reflects that. I have worked with the bulb team to better handle and design each part of these products. I had time to create this. And I'm sure you like all of these products. ”
Meanwhile, actress Sruthihaasan will be playing the lead role in Prabhas' upcoming film 'Salar' directed by KGF director Prashant Neil, and in his upcoming untitled new film starring Balakrishna in his 154th film starring mega star Chiranjeevi.