Manickam and Co Gold Jewelery Nilakotai offer to writers as birthday gift.

 

M.V. in Nilakottai has announced this special scheme on their birthdays in order to promote the writers of Tamil works more than the popular screen stars. Manickam and Co Gold Jewelery House.
On the way from Madurai to Kodaikanal, a town called Nilakottai crosses Kodai Road and Nilakottai comes. Vattalakund will come next.

This fort is located at the lower part of Kodaikanal hill. Historical information that the name Nilakottai came from the fort built by Kulappa Nayak on this land is also related to this town.

Nilakottai is a municipality under Dindigul Parliamentary Constituency.

How did this idea come about? When Manikam spoke to Sridhar, the owner of Gold Jewelry House,

"Those who live beyond time are the leaders who worked for the country, the scientists who discovered scientific discoveries. Similarly, those who stand through time through their works are writers.

In that way, we gave such privileges on the birthdays of leaders like Anna, Kamaraj, Periyar without loss of wages and then on the birthdays of scientists. Now we're celebrating authors in that order. We're offering this offer on author birthdays throughout the year. For the first time, we are starting this celebration on the birthday of Sri Lankan writer A. Muthulingam.

Why did you choose A.Muthulinga in particular? when,

"The Sri Lankan Tamils ​​brought Tamil and Tamil culture to the whole world. So I respect them. I have a little interest in reading. In that way, I was amazed when I read A. Muthulingam's work. His life path and the works he created surprised me a lot. I first First I read his book 'Where God Began' and I was very surprised when I got to know about him and his life. His height kept increasing. His life with so many experiences seemed to be full of adventures.
So he has risen as a world writer. So we have decided to start with a Sri Lankan author first and announced the special offer on his birthday.

Is this offer generating business? Profit or loss? They ask that. Mainly we will suffer some economic loss. When all other jewelers are buying 916 jewels at a commission of 10 to 20 percent, we are the only ones doing this sale without buying anything. They don't get the happiness and satisfaction that we get more than the economic recession. Because when we hold up the leaders who have worked for the country and such writers, we make people talk about them and spread their fame among the people.

We celebrate writers on their birthdays and get people talking about them. Not only do we offer this offer in their name but we also provide free works written by them to people on the day of the offer. A. Muthulingam's works are given as gifts on those days to celebrate budding writers. We are happy to think of this as an honor and a social duty to him," he said.

When asked whose birthday sold the most jewellery,

"You will not believe that on the day of Periyar's birthday, our shop sold a large amount of jewelry. One of the reasons is that he is such a talked about leader.

In honor of A. Muthulingam's birthday on January 19, we have designed this three-day offering from January 18 to 20 to celebrate a variety of writers throughout the year. We have also published a calendar for the same.
We are distributing these calendars to inform people in advance on which day the offer will be so that people can stabilize their finances," he said.

When I asked A.Muthulingam, a writer living in Canada, about this,

"I am not a film actor. Not a politician. Not a big businessman. Not the head of a big corporate company. No other political influence. I am a Tamil writer. Very simple. Rather than the joy they do on my birthday, they celebrate a Tamil writer's birthday like this. I'm happy. I think that credit belongs to Tamil writers and Tamil language. It's a good thing that they keep doing this and it refreshes literary writers. That's what I feel even now. I'll keep writing. I'll write until I'm exhausted. Somewhere there's a reader who'll find my work. I'll keep writing until I'm there'' he said with a smile and ended briefly.

Hip hop Thamizha Adhi gets Doctorate at First Look function

 Composer and actor Hip Hop Tamila Adhi  is playing the lead role in  new film 'P.T. Sir', its first look has been released. As thousands of students celebrated the festival of Pongal at an open-air rural festival stage set up in front of the Velan Arena on the University of Vels campus, the title and first look of the new film produced by Vels Film International starring hip hop Tamila Adhi  was unveiled in a grand manner. The film has been titled 'PT Sir' and its first look has been released.

Dr Isari K., Vice-Chancellor of the University of Vels and Producer , actor R Pandiyarajan, Ph.D. from the University of Vels , hip-hop hero Tamizha  ,, actress Kashmira Pardeshi ,The producer of the film Isari K, Ganesh said, “Every year the Pongal festival is celebrated at the University of Wales. We are unveiling the title and first look of our new upcoming film at the Pongal festival here this year. The film is titled 'PT Sir'. B of this film. D. Everyone likes juice. Music composer and actor Hip Hop Tamila Adi is soon to get his doctorate from our college. Hip Hop Tamila Adi has recently submitted his thesis after researching in a government university for the past three years. So Hip Hop Tamila Adi, henceforth will be known as Dr. Hip Hop Tamila Adhi. I am happy to say that.” said.

Director Karthik Venugopalan said, "When the crew came here, I expected to get a welcome. But I didn't expect such an amazing reception. We release the title and first look of the film in the presence of college students. We gave whistle to encourage you students. Your cheering is on a different level than the sounds of 3000 whistles. After directing the film 'Nenjamundu Neermai Udu Odu Raja', I am grateful to the producer for giving me the opportunity to direct the film with a quality production company,Vels  Film International. . The shooting of the film is currently underway. Everyone likes every teacher be it Maths, Science, Tamil. But 'P.T. Everyone likes Sir. It is a double delight to have everyone's favorite hip-hop hero Tamila Aadhi in the role of everyone's favorite ' P T  Sir'. I am sure that the same rousing response that the title and first look release of the film received will be received upon the film's release. '' said.

Actor Hip-Hop Tamzha  Adhi said, "You can hold any function in the college campus like annual function, sports function, art function.. But it is commendable that for the first time the Pongal festival, a traditional festival of Tamils, is being held in the college campus with much fanfare. In today's environment, people do not celebrate festivals specially. But celebrating Pongal as a festival is like taking the Tamil spirit to the next generation. Kudos for this thought. Kudos to Preetha Ganesh, the successor of Isari Ganesh, the Vice-Chancellor of the University who laid the foundation for this. Although there are thousands of languages ​​in the world today, we think only in our mother tongue. Mother tongue should be given importance. I greatly appreciate the importance given to the mother tongue and its associated festivals and festivals. You also participate and take this to the next generation. Pongal is a festival that should be celebrated more enthusiastically than Diwali. I mentioned that the voice of the students is more resonant than the sound of the whistle that you gave to the director upon his visit here. We have just started the film 'P T Sir'. It will hit the screens after another six or seven months. I am sure you will continue to extend your support to 'P T Sir' as usual. '' said.

The new film 'P. T. Sir'. In this, the hip-hop Tamila Aadi is the hero of the story, and actress Kashmira Pardeshi has acted as his partner. Actress Anika Surendran, Prabhu, Munishkanth, R. Pandiyarajan, Prince, Producer and Director R. Thiagarajan and many others have acted. Cinematography by Madesh Manickam has music composed by hip-hop Tamila Adi. This film, which focuses on the life of a sports teacher working in a school, is produced by the well-known producer Dr. Isari on behalf of Wales Film International. K. Produced by Ganesh. .Hip Hop Tamil at first look is getting a lot of response as the look is attractive to the fans.

Meanwhile, Vels  Film International produced the hugely successful film 'Vendu Thanithanha Kadu' last year.

Sakshi Aggarwal in Action mode for SAC film

 Sakshi Aggarwal is one of the emerging heroines in the film industry.She rose to fame with the show Bigg Boss and is now playing the role of a CBCID officer in the film Naan Kadavul  Allai. A recent Sakshi Agarwal-starrer skit took place in a gymnasium in Vadapalani. The fight scene was designed and directed by stunt master Kanal Kannan. In it, Kanal Kannan praised Sakshi Aggarwal for performing many risky scenes without using dope.

After completing the shooting of this film. They are making the last film without shooting only four fight scenes.

Samuthirakani's character in this film will be a classy never seen on screen character. Yuvan plays another young hero. Director SS Chandrasekhar says that the actor, who plays an army soldier, will be talked about as a great action hero after the film. Because he is very good in two fight scenes.

In this film, Iniya is also a beautiful mother with affection and pity. Baruthiveeran Saravanan has also played a brutal role. And a young girl named Diana Sri, Iman Annachi and Rohini have acted.

Director S.A. is known known for sensational films  with 'Chattam Oru Iruttarai', has made law play in many films, and now continues with 'Naan Kaduval  Alai'. This film will be a testimony to the fact that the power that came to him is still undiminished.

The voice recording work of the film has been completed and the final stage of adding the background is going on.
The film will release in February 2023.

Vijay Sethupathi Calendar The Artist out on stalls

 Internationally acclaimed ace photographer L Ramachandran, habitually picks up a unique theme every year, makes it sparkle through his distinguished approach thus producing astonishingly great collections with a cosmopolitan touch, which he then transforms to monthly calendars. Earlier, L Ramachandran and Vijay Sethupathi had produced collections titled ‘Human’ and ‘Kalaignan’. And, this time as the third consecutive year, L.Ramachandran is on a hat-trick portraying Vijay Sethupathi on a creative pursuit titled ‘The Artist’, the theme for the 2023 calendar.

For this collection, L Ramachandran has shot Makkal Selvan Vijay Sethupathi in absolutely interesting dimensions of a creator such as a Painting Artist, Sculptor, Graffiti Artist, which gets transformed to a colourful calendar for 2023.

To make this a reality, hundreds of creators had put in more than ten days of tireless work bringing out 12 unique sets is certainly noteworthy.

“Art and Imagination has brought forth many social transformations; it has well served as the foundation for several initiatives; and has made many a people happy; ‘The Artist’ is dedicated to each and every such creator”, adds L Ramachandran, who expressed his heartfelt gratitude to Makkal Selvan Vijay Sethupathi for accommodating this unique concept despite his busy and packed schedules.

Among the contemporary actors who act with determination, self-confidence and utmost commitment to their work Vijay Sethupathi stands tall and deserves a special place. For this collection, Vijay Sethupathi spent a lot of his valuable time talking to experts in every craft, to understand its uniqueness and techniques in such a way that he has transformed himself as the character itself, which stands a witness to you all in the very first glance.

Nevertheless, this collection differentiates itself from its earlier years through its distinguished style and shine. It’s beyond doubt that with two pictures a month, thus 24 pictures in all designed into beautiful 2023 calendar with a touch of international elegance, will win your hearts and decorate your homes.

And it is worthy of note that, in 2021 the Covid lockdown collection titled ‘Human’ and 2022 collection titled ‘Kalaignan’ that depicts street artists were well received.

To add, this time ‘The Artist’ collection is on sale.

We are more than excited to share with you that, the sale proceeds of this calendar will be utilised for the social welfare of the people like education & medical needs through KASA Charitable Trust.

‘The Artist’ will colourfully sparkle, but with a humane touch!!
“The Artist” Calendars are on Sale through “store.lramachandran.com”, “Amazon” online stores and through leading Book Stores.

‘Maitri: Female First Collective’ @Maitri’s YouTube page

 Prime Video Releases a New Session of ‘Maitri: Female First Collective’; Dives Further into the Challenges Faced by Women in Entertainment

Features 9 strong women from Indian entertainment; from on-screen talent like Parvathy Thiruvothu and Rima Kallingal, and off-screen achievers like Indhu VS, Ratheena Plathottathil, Elahe Hiptoola, Shreya Dev Dube, Neha Parti Matiyani, to corporate leaders like Aparna Purohit and moderator Smriti Kiran

As the year ends, participants ask the difficult questions and discuss mechanisms to make the industry more inclusive, create more opportunities for women, recognize their contribution and acknowledge their credit

Prime Video also launches a dedicated social community for Maitri, making it easier for women in entertainment to connect, correspond and collaborate with each other. The episodic capsule of the latest session is now available on Maitri’s YouTube page

The collective is an endeavor to help build a community for women from media and entertainment where they can come together to discuss their experiences, challenges and successes, and offer their perspective and advice on how to bring about a positive shift. Graced by nine eminent women professionals from Indian entertainment including producers, directors, creators, talent and corporate leaders, the latest session features discussions on making the industry more inclusive for women by creating more opportunities, recognizing contribution and building a safer work environment.

Moderated by the creator and curator of Maitri, Smriti Kiran, the participants comprised Aparna Purohit, Creator – Maitri & Head of India Originals, Prime Video; Indhu VS, Writer & Director; Ratheena Plathottathil, Writer, Director & Producer; Elahe Hiptoola, Creator & Producer; Parvathy Thiruvothu, Actor & Director; Rima Kallingal, Actor, Producer & Performing Artist; Shreya Dev Dube, Filmmaker & Cinematographer and Neha Parti Matiyani, Cinematographer.

In order to spark conversations and foster meaningful collaborations, Prime Video also launched a social community for Maitri that will enable women in entertainment to share successes and work together towards unblocking challenges even more easily. View Maitri’s social community here: Instagram | Facebook | YouTube

Watch the latest session of Maitri: Female First Collective here - https://bit.ly/3PPQjmm

Sharing deeply personal stories and experiences, the participants reviewed the progress made so far, and challenges faced by women professionals in the industry, be it in films, streaming, or television – covering aspects such as conscious and unconscious bias, gender stereotyping, safety and much more. The obvious camaraderie among the attendees set the tone for the session as they shared their thoughts, opinions and learnings on handling difficult situations. Through the conversation, they reiterated their commitment to the collective and working together to find potential solutions to create balanced female representation through the powerful medium of modern storytelling. The forum agreed that it is cardinal to have women in decision making roles to ensure that more women are employed, basic logistics of safety and hygiene are taken care of and the narratives are balanced and equitable.  
“With the new session of Maitri, we wanted to take stock of where we stand with respect to diversity, equity and inclusion, understand the challenges ahead, and collaborate to find the right solutions,” said Aparna Purohit, head of India originals, Prime Video. “We are very heartened by the encouragement and support we have received for Maitri: Female First Collective so far. While it is a gradual journey, I am happy to see some change already coming through. To hear things like ‘we have women writers in our writers’ rooms’, or ‘our women characters have agency’ and ‘our content will definitely pass the Bechdel test’, in conversations with creators, for me, is a major step in the right direction. At Prime Video, we remain deeply committed to DEI. As the next step, we want to strive to have at least 30% women HODs across all our productions,” she added.

Smriti Kiran, creator and curator, Maitri said, “Maitri is a space we all wanted but didn’t have. It has been created to connect women working across the vast and varied Indian film industry, have honest conversations about challenges we face, try and find solutions to those problems and build opportunities that lead to a seismic shift in representation. It is that first step one hopes will lead to giant leaps.”

Prime Video is deeply committed towards promoting Diversity, Equity, and Inclusion (DEI) within its content and productions, as well as with its partners in the creative community. With Maitri: Female First Collective, Prime Video aims to raise awareness of the pivotal role women play within the entertainment industry.
 

Aadhar wins best film at Chennai Film Fest

 'Aadhaar' starring actor Karunas, actor Arun Pandian, actress Iniya, actress Ritwika, actor 'Baahubali' Prabhakar has received the award for the best Tamil film production at the 20th Chennai International Film Festival held in Chennai.

The movie 'Aadhaar', directed by Ramnath Palani Kumar, was presented by Mrs. Sasikumar on behalf of Vanilla Creations. This film, which has recorded the real life of ordinary people, was released and received a good reception from critics.

In this case, 12 films including 'Aadhaar' were selected to be screened in the 20th Chennai International Film Festival held in Chennai from December 15th to 22nd in the competition category for Tamil films. In this, the judges and the audience appreciated the movie 'Aadhaar'.

Following this, the producer who produced 'Aadhaar' P. Sasikumar was selected. He was presented with a certificate and honored at the Chennai International Film Festival Awards Ceremony.

With this, the film 'Aadhaar' has been screened at international film festivals and won awards. 

‘Project C – Chapter 2’ - India's First Sophomore Feature Film.on December 23

 PROJECT C CHAPTER 2 – A New-Dimensional Suspense Thriller is gearing up for Worldwide Theatrical Release on December 23rd, 2022

From the banner SHARK FIN STUDIOS, SRI presents ‘Project C – Chapter 2’  - India's First Sophomore Feature Film.

Filmmaker VNO made his directorial debut with the movie ‘Mangai Maanvizhi Ambugal’ in 2018 and is now directing his second outing titled ‘Project C – Chapter 2’. 

The film features SRI, Vasudha Krishnamoorthy, Chaams, Ramji, Balaji Venkatraman and Kovai Gurumoorthy as the titular characters. 

The film, interwoven with thriller elements as in the ‘Rummy’ card game, features 6 characters with unique traits. The story is all about the game of conflict among these 6 individuals that will proceed at a riveting and engaging screenplay, and their unique hard-hitting nature will keep the audience at edge-of-their seats, thereby endowing audiences, with an engrossing experience. 

‘Project C – Chapter 2’ will be a first-of-its-kind suspense thriller in the Tamil film industry that will offer a fresh experience with its screenplay and the character design of titular characters. 

The film made in three parts will have the second installment ‘Project C – Chapter 2’ released first. Usually, movie franchises will have the first part scheduled for initial release followed by the other consecutive installments. In contrast, ‘Project C’ will have the second part hitting screens first. 

Sharing insight about the film, producer-actor SRI says, “Project C – Chapter 2’ is a dramatic suspense thriller. We have crafted and materialized this movie, which will be a first-of-its-kind one in the Tamil film industry. Just like the film’s premise, we wanted the release schedule to be unique and different, thereby scheduling the release of the second part ahead of the First & Third part.  The audience, while watching the second part will have their inquisitiveness spiked up on what actually happened in the first part, and the sequel will be very easy for them to connect and understand.” 

Actress Vasudha Krishnamoorthy, who plays the female lead in this movie, has already acted in an English film titled ‘Sister’, and has won the ‘Best Actress Award’ for her spellbinding performance.” 

This film will not have a prototyped characterization of hero and heroine, but instead, will have equal importance for the 6 leading characters. 

Sibu Sukumaran is composing music for this film. A noteworthy fact is that he has already scored music for 12 Malayalam movies. ‘Project C – Chapter 2’ marks his debut in the Tamil industry. Sathish Anand of Adanga Maru and Annadurai is handling the cinematography and Dinesh Gandhi is taking care of editing. 

Apart from the three songs in the film that have already become great hits, the background score will be appreciated by audiences. 

‘Project C- Chapter 2’ is gearing up for worldwide theatrical release on December 23, 2022, with Action-Reaction Jenish releasing it all over Tamil Nadu.